World Car Modification

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2011 Mazda Verisa

Mazda has subtly revised the Verisa crossover (MPV & SUV) for the Japanese market for the 2011 MY. Some may recognise the Verisa, that's because it underpins the 2002 Ford Fiesta/Fusion. The Verisa will still be sold alongside it’s younger sibling, the Demio (Mazda2 in overseas market).

The minor changes consist of new colours for both the fabric and leather seats, revised instrument panel that includes a fuel consumption gauge and an "eco-lamp" to support economical driving, restyled steel wheels and improved standard equipment on some model grades. Sales have already begun.

Main features of the refreshed Verisa

Design:

• The Verisa C features new Coral Brown fabric seats, which are brown in the middle and beige on the sides

• The Verisa L has new Cool Black leather seats with a black and sand-coloured two-tone design.

• To match the new seats, the Verisa L has a black and sand-coloured leather-wrapped steering wheel.

• Both grades have a newly designed instrument panel with blackout metres.

• Newly designed hub caps for both the 14” and 15” wheels.

Equipment:

• Automatic headlights and front rain sensing wipers (which automatically switch on according to ambient conditions), and water-repellent coating (on the front door windows and door mirrors) are standard equipment on the Verisa L grade.

• A fuel consumption gauge (showing average fuel consumption) and an eco-lamp have been added to the instrument panel on all model grades.

Mazda to present a new concept car

Mazda design chief, Ikuo Maeda is nearly ready to show the next chapter of the firm's styling progress, according to sources.

Maeda, who took over from Laurens van den Acker last year, is likely to reveal his vision on a concept that will be launched in Milan in September.

Mazda's recent models have taken design influences from the Nagare series of concept cars, which included the Furai concept. The plan was to create cars that looked to be shaped by movements in nature.

Auto Perform Mazda reduced the net loss in the last fiscal year

Japanese Mazda Motor said it had in the last fiscal year, thanks to lower costs, managed to reduce net loss of 6.5 billion yen (69 million), with 71.5 billion in the previous fiscal year.

The fourth-largest Japanese manufacturer expects that in the new fiscal year, which ends in late March 2011, achieved net profits of five billion yen, reported The Associated Press.

Sales Mazdinih vehicles per year has dropped by 15 percent because of weaker demand in all major markets, except China, where he recorded sales growth of 46 percent.

New Mazda Taiki

Mazda unveiled their latest concept car today for journalists touring their Yokohama, Japan, facilities. The Mazda Taiki follows in the path of Mazda’s “flow” design concept with elements of real-world technologies

The Taiki is equipped with a next-generation RENESIS rotary engine under the hood, which Mazda claims “sets new standards for environmental and driving performance.” Mazda’s rear-wheel-drive concept is a two-seater inside a body that looks light as air.

Not surprisingly, the nose of the Taiki is similar to previous Mazda concept Ryuga. The new car also looks to be a more refined sibling of the Nagare concept. Both the Ryuga and Nagare were introduced under the “flow” design banner.

The Japanese word “Taiki” roughly translates to atmosphere. Mazda used this name to equate the car’s stretched cabin, short overhangs, and glass canopy with the “protective mantle” around Earth.

One of the key differences from previous concept cars is the Taiki’s rear wheels, which seem to stick out a bit, and are covered by a sort-of simulated wheel well. The effect of this is the illusion that the rear wheels are not protected as part of the chassis, but if you look at a picture of the car from behind the wheels look more integrated.

The inspiration behind Taiki’s exterior came from the idea of two floating Hagoromo, “the flowing robes that enable a celestial maiden to fly in Japanese legend,” states the press release. When thinking about the interior, designers looked to the Japanese koinobori carp streamers, and decided to try and create a space depicting the flowing wind.

The Taiki will be debuted to the public at the upcoming Tokyo Motor Show.

Mazda also introduced the Premacy Hydrogen RE Hybrid, which the company claims gets 40% better output compared to the RX-8 Hydrogen RE. The end result is faster acceleration and a fuel range of roughly 200 km (124 mi). Five adults should be able to sit comfortably into this hydrogen/gas hybrid.

The Premacy has a rotary engine that rests in a transverse layout, intake/exhaust resistance and combustion efficiency seeing solid output at different engine speed. Ultimately, the car is believed to have a quick responsiveness along with high energy efficiency.

The car also has a lithium-ion battery that recharges from the car’s braking, and is used for the car’s electric motor. The electric motor also derives power from the rotary engine.

Although the engine runs on hydrogen, it can be switched to gas when the hydrogen runs out.

The Mazda Premacy Hydrogen RE Hybrid will be available in Japan next year, at a leasing cost of around $3,500 per month. The car is being targeted towards government and ecological agencies. It will also see its public debut at the Tokyo Motor Show.

The Taiki and Premacy are another step in an awfully busy period for Mazda. The brand new Mazda Atenza was just introduced at Frankfurt, with expectations to be available for order soon. Atenza comes as either a four-door sedan, five-door sport hatchback, or sport wagon, and is expected to be more economical. This despite its 2.5litre engine that supposedly provides more torque, more response, and more acceleration.

New Mazda5 Previewed - forced to wear the new look

New Mazda5 Previewed

This is a case of when, not if. With the entire Mazda range adopting the big smiley corporate face, it was only a matter of time before the Mazda5 (Premacy in some markets) was forced to wear the new look. Like what you see?
The new Mazda5 will be unveiled at the 2010 Geneva Motor Show in March. Embracing “dynamic and elegant Nagare design”, it emits about 15 per cent less CO2 than the current model thanks to Mazda’s “i-stop” system, a new 2.0-litre direct injection petrol engine (paired with a six-speed manual for Europe) plus other measures. The Hiroshima based carmaker also claims a more comfortable ride, perhaps by retuning the suspension.
Mazda says that the 5 is the first production model to fully adopt its Nagare design language. Besides the Mazda3 style front end, there are other familiar Mazda cues such as the sculpted wheelarches, but the MPV’s flanks get wavy lines only seen on Mazda’s concepts prior to this. Nagare means flow in Japanese, and there’s certainly plenty of flow in the shape of the new 5. Inside, the dashboard design mimics the 3 and is more driver centric now.

Mazda MX-5 20th Anniversary Edition

The MX-5 is 20 years old, and Mazda will celebrate the world’s most popular roadster’s success with a 20th Anniversary Limited Edition which will get a world premiere at the Geneva Motor Show next month. Limited to just 2,000 units, it will only be available in Europe, bearing a special edition scuff plate in stainless steel with a serial number.

Based on the 124 bhp/167 Nm 1.8-litre SE soft-top roadster, the 20th Anniversary Limited Edition adds chrome to the grille, door handles and headlight fascia plus silver fog lamp surrounds, unique 17-inch alloys and of course – 20th Anniversary logos. It can be ordered in three exterior colours – True Red, Crystal White Pearl and Aurora Blue; the latter is a new colour specific to this edition. The hue you choose will get repeated in the cabin.

There are no changes under the skin except for an additional bracing bar for the front suspension.

New Mazda5 previewed ahead of Geneva!

The new Mazda5 will be unveiled at the 2010 Geneva Motor Show in March. Embracing “dynamic and elegant Nagare design”, it emits about 15 per cent less CO2 than the current model thanks to Mazda’s “i-stop” system, a new 2.0-litre direct injection petrol engine (paired with a six-speed manual for Europe) plus other measures. The Hiroshima based carmaker also claims a more comfortable ride, perhaps by retuning the suspension.

Mazda says that the 5 is the first production model to fully adopt its Nagare design language. Besides the Mazda3 style front end, there are other familiar Mazda cues such as the sculpted wheelarches, but the MPV’s flanks get wavy lines only seen on Mazda’s concepts prior to this. Nagare means flow in Japanese, and there’s certainly plenty of flow in the shape of the new 5. Inside, the dashboard design mimics the 3 and is more driver centric now.